Let’s be clear we are not talking about that strange person on the train you have caught staring at you a couple of times. No, we are talking about the phenomenon of pages in a booklet getting shorter and shorter at the foredge as the booklet gets thicker, leaving a V-shaped front edge rather than […]
Read moreLike much in the world of print there is magic afoot. The printer creates tricks or illusions that make your finished printed work look Glorious and Professional. When we talk about ‘bleed’ we are talking about a margin of image or colour that exists outside of the printed area to help with an important illusion. […]
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World Cup football or Agricultural Show, sometimes it’s all about the flag waving. To draw attention to yourself or your business waving a flag is a great place to start. However after a couple of hours your arms are tired and you have to deal with all your new customers hot and sweaty. Don’t Panic […]
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When it comes to establishing brand identity there is nothing more important than an eye-catching logo. When you think of your favourites brands, the ones you return to again and again, it’s their logos that leap to mind, more so than their products or services. You want a design that customers can identify with, one […]
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Your wedding is a very special and personal day for you, your partner and your family and friends. Couples are now looking to inject their personality into all aspects of their wedding, including their stationery designs. We’ve rounded up a list of the personalised wedding stationery you can design for your big day! Save The […]
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When it comes to branded stationery, one of the most powerful reasons to invest is the experience it gives people of your brand. Unlike online branding which focuses only on a person’s visual and auditory senses, branded business stationery can also engage a person’s sense of touch and even smell! Sending out your communications on […]
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With the advent of autumn, it’s just a month or two to the holiday season! It’s a time to reconnect and remind your clients what your company does, as well as send some positive vibes out. Some people choose to send e-cards, but that can often feel impersonal, or worse, end up in the spam […]
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Though wedding invites and save the dates are the most traditional use of printed invites and stationery, there’s something to be said about the glamour of receiving a print invite for an exclusive party or event. With Halloween, Christmas and New Year’s Eve just around the corner, now is a good time to start thinking […]
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When it comes to business stationery, companies often focus their attention on business cards, letterheads or brochures. However, be careful not to neglect the other client-facing correspondence you are likely to use, such as those all-important invoices, as doing so can result in appearing careless and lacking in attention to detail. Although it might be […]
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Print marketing should be used as part of a multi-channel marketing strategy including a range of offline and offline activity. Print marketing can be used for marketing your business directly, or indirectly, increasing awareness of your brand and the product or service you’re offering. Using well designed, high-quality print says a lot about your business, […]
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