Ready to send your Press Release off to press? We know you’d like your new menu or wedding invitations quickly too. But take five minutes to check critical pieces of content before you send it off to ensure the words in your beautiful design are perfect.
The only rule for wedding invitations is that there are absolutely no rules. Whatever theme you have for your wedding or whatever your passions, they can all be reflected in your wedding stationery. However, getting the typography right can really elevate your invitations above the ordinary.
Professional branding and branding for a small business should never be underestimated – it builds trust and credibility and it’s essential for securing you business. Customers are far more likely to use you over a competitor if you have a defined brand strategy, coupled with strong and functional branding.
We all judge a book by its cover, which is why an effective and distinctive logo is so important. Your logo is a first point of contact between your company and your customers and if they think your logo is amateurish, they’ll take their business elsewhere. If your logo conveys a sense of professionalism, then […]
Make sure the typography on all your business stationery is spot on with these pro tips every designer should know…
At this time of year, the feel of advertising, branding and marketing, both in terms of content and aesthetics, changes enormously, and not necessarily for the better. There’s somehow a lack of optimism in the air: with summer long since passed, the bright, breezy adverts, shop fronts and marketing material become drab or completely Christmas […]
A knowing marketer once stated that ‘content is king’. This person, whoever they were, was correct: content is indeed king, but only if you are creating the content that your audience wants to see.
Whether your business is big or small, design is going to have an impact on potential customers and clients. Leading businesses understand that design is more than just being aesthetically pleasing; it is about how a product or company works. The importance of design is often overlooked and undervalued, but a great design can bring […]
Are you wondering how important typography really is when it comes to growing your business? You might be surprised. The font used to represent a product or service to consumers can greatly affect the way that particular product or service is perceived, to such a degree that it can even affect the way things taste, […]
Whenever you think of a well-known brand, it is almost certain you will be able to instantly identify their logo. Think of the Apple with its bite out, the primary colours of Google, the four interlinked rings of Audi or the italic script of Kellogg’s or Coca-Cola. A logo ties up neatly and succinctly the […]