Professional branding and branding for a small business should never be underestimated – it builds trust and credibility and it’s essential for securing you business. Customers are far more likely to use you over a competitor if you have a defined brand strategy, coupled with strong and functional branding.
We all judge a book by its cover, which is why an effective and distinctive logo is so important. Your logo is a first point of contact between your company and your customers and if they think your logo is amateurish, they’ll take their business elsewhere. If your logo conveys a sense of professionalism, then […]